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Celebrities as brand Ambassadors

  

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Celebrities as brand Ambassadors

Posted by :  Filmfan , 

 

I read an article in Bussines Standard stating that Sachin Tendulkar's brand image is having less impact and his brand ambassador contracts are getting less.

Celebrities are endorsing products. This idea was first used in United States of America, after that indian companies also doing the same.

In india only cricketers and film stars able to be brand ambassadors, only one or two from other fields.

Ok. coming to the point. In 1980's Kapil dev was used for "Boost" energy drink Television ads. In 1990's Sachin Tendulkar replaced Kapil. Now, Mahendra Singh Dhoni replaced Tendulkar.

It looks like that in every 10 years new celebrities coming in and the old ones getting out.

BS also reports that, majority of people belevies the celebrities won't a use product what they endorse.

Share your thoughts, and let me know whether you will purchase a product because only for the endorsement by a celebrity. If so, what the product you bought or going to buy for a celebrity endorsement.

Some of the Celebrities endorsing products :
Sachin Tendulkar, Madhavan, Hrithik Roshan, Aamir Khan, Shah rukh khan, Katrina Kaif, Mahendra singh dhoni, Kajol, Ajay devgan, Rahul Dravid, Saurav Ganguly, Surya, jyothika, Vidya balan, Viswanathan Anand, Simran, Preity Zinta, Priyanka Chopra, and more others.... you can add the list if you know




Replies to this Topic / News / Question :

 


i bought whirlpool washing machine. it's all because for the cute and beautiful girl ( nearly 6 to 10 years old ) appeared in the ad.  

 

By : ramkrish    madurai

 

 


My first preference is only for quality.  

 

By : Sarala Varadu    Seattle, WA

 

 


i am in kolkata. now from tamilnadu
this topic is interesting

some of the ads i saw in tv yesterday :

. Malayalam actor Jayaram in Kalyan Sarees, another dhoti advertisement.

. Gopika, Sheela in Saravana stores ads

. Shriya in Saravana stores jewellery ads.

. Simran in Kurkure

. Cricketer Srishanth in a ad

. Tamanna in silk saree shop advertisement

Other ads i saw so far :

. Sneha in Saravana stores ads

. Kareena kapoor

. Saif ali khan for "Lays"

. Preity Zinta for a scooter

. Sachin Tendulkar for MRF ( it was a old one, not aired now )

and so on..... i ad someothers if i remeber.

ok coming to your question, first i will give preference only for the quality of the product. i wont buy a poduct because of a celebrity appearing for them in a ad. 

 

By : Sabarinathan SV    kolkata,

 

 



Forbes magazine list 10 celebrities who endorse mobile phones as brand ambassadors. out of 10, three are indians and bollywood stars.

Shah rukh khan - Brand ambassador to Nokia.
Abhishek bachchan - Motorola
Aamir khan - Samsung phones

Football star David Beckham - Motorola RAZR2 phone

Tennis player Maria Sharapova - Sony Ericsson

But they not mentioned the names : Tamil actors Madhavan endorse Airtel and Surya endorsed Aircel
 

 

By : Rajan    india

 

 


sachin for reynolds pen 

 

By : Rajesh sharma    noida uttar pradesh

 

 


as per a latest news report :
Dishtv DTH Sales has been surged after the promotions by Shah rukh khan.

Now, Aamir khan the rival of SRK in bollywood has been appointed as the brand ambassador of TATASKY so, we can expect a new increase in sales for tatasky.

This is evident that people getting atracted to a product if it promoted by film stars.

Aamir khan charging nearly Rs 4 - 6 crores while Shah rukh khan charging nearly Rs 8 - 10 crores to be a brand promoter. ( As per Business Standard report )

Products endorsed by this two :

Aamir khan :
TataSky DTH
Samsung mobile
Titan watch
Monaco Biscuits
Coca-Cola.

Shahrukh khan :
DistTV Dth
Nokia mobile
Tag Heuer watch
Sunfeast biscuit
Pepsi

Film stars always influencing customers. no doubt at all.  

 

By : K.Suresh    belgaum karnataka

 

 


Please don't forget that those companies make considerable profits bu just showing common public film fans the brand photos of thier favorite stars.And Abishak is also getting into those few indorsements. 

 

By : Nshir Khan    Kabul Afghanistan

 

 


hi friends,

i update some photographs of the television ads in which film stars and top models endorsing.

here is the first one.

model and actress katrina kaif in veet hair removal product advertisement


Bollywood actress and model Katrina Kaif in "Veet" ladies hair removal product advertisement in Television.



Will you buy this product for kaif ? let us know.
 
 

By : Filmfan    

 

 


prabhu in kalyan jewellers.
previsouly devayani in aachi masala now kanika 

 

By : Vimal prabhu    tambaram chennai

 

 


Hi,
I just want to say that we must understand that it is all in the business.It is not necessary that every brand needs a Brand Ambassador.The basic thing is that some brands need a popular face to publish its product.We CANNOT put every Brand in this list though.Brands like BMW,Mclaren,Versace,Porsche Cars,e.t.c.And the list goes on and on.But the brands here in India needs to be promoted.Therefore companies need a very familiar face to do that e.g.Hrithik Roshan for Hero Honda,Shah Rukh Khan for Pepsi and Hyundai.e.t.c!Stars do the advertisements for 2 reasons.1.Money and .2.Discounts.We cannot think that if a superstar is promoting a product he will not be paid for that or given discounts! 

 

By : Geet Kapur    New Delhi,India

 

 



Business people won't let any single opportunity to make more money, if they can earn more money through their products by getting an endorsement, they won't mind to do it.

the best example is child artiste Darsheel Safary, this young boy who is in his preteen now the brand ambassador for horlicks health drink and Spykar's OYO kids wear. he is going to promote the product through videos and photos in newspapers.

It's all Money mr.honey

In india a boy should born as a cricketer or film star then only they can get a bright fortune.

 

 

By : K.Venugopal    Bellary karnataka

 

 


ileana acting in a tv advertisement with cricket player ishant sharma but it's hard to find that it is actress ileana. her face is not shown clearly. why ?

what the rates / prices of these film stars and cricketers to appear in tv ad. 

 

By : Ramkumar    hyderabad

 

 


as per a latest trend priyanka chopra is the famous brand ambassador after the king khan shahrukh 

 

By : Raj    mangalore

 

 


Catherine Zeta - Jones model and hollywood actress earns 1.55 mn pounds for an ad.

she modeled for Lux tv advertisement. the ad will be aired only in china and japan

Lux Shampoo, will it be aired in India too ?

so, modeling is one of the best job in the world to earn money quickly 

 

By : Fan of models    India

 

 


why nayanthara not endorsing any brand ?

i like to see her in saree.

i like anushka also.

i like tamanna too.

these three girls anushka , nayanthara , tamanna should appear in tv 

 

By : Raman    cuddalore

 

 


good. 

 

By : nasiruddin shaikh    mumbai, maharashtre & india

 

 


 

 

By : ashutosh kumar    motihari,bihar,india

 

 


well aamir khan is coming in a new avatar. his animated character will be showcased in a coca cola tv ad. i think for the first time a top star's animation is coming on tv channel as ad .

About the animated aamir khan promotion

"The ad showcases two girls searching for their friend (Aamir) who is so engaged in playing videogames that he has become a part of the virtual world. "

well done bhai 

 

By : Vimal suresh    New delhi

 

 


dhoni is the top earning brand ambassador, sachin behind mahendra singh dhoni, one word "cricket" made all this 

 

By : Vimal suresh    New delhi

 

 


WANT ALL BRAND AMBASDERS OF WORLD
 

 

By : ALOK SINGH    CHANDUALI,UP,INDIA

 

 


 

 

By : pankaj    

 

 


 

 

By : pankaj    

 

 


For the first time Anil Kapoor and Sonam Kapoor appearing a tv ad endorsing the german luxury brand Montblanc. the ad is about the bond between a dad and his daughter. the ad is for a Pen. i think so after reading a news 

 

By : Roshan andrews    goa

 

 


 

 

By : Suvrat    lucknow,U.P,India

 

 


 

 

By : tharangini    india

 

 


 

 

By : adi    maharashtra

 

 

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Topic about :  Sachin Tendulkar, Madhavan, Katrina Kaif, Hrithik Roshan, Shah Rukh Khan, Aamir khan

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